How to ensure your business is CCPA Compliant? It was only last year that the General Data Protection Regulation (GDPR) came into effect. It impacted how companies used personal data across the world. Businesses have now become accustomed to adjusting
A Conclusive GDPR Checklist: What Marketers Need to Know In this era of marketing, data is always at the core of everything, and data is available in plenty. Data is being collected at an incredibly fast pace. The websites you
Customer Churn Explained: How to Use Data to Keep Your Customers from Leaving? Can you name a single business that has never lost a customer? Whenever customers are unhappy, whatever the reason it may be, they leave. It’s that simple.
Lack of a proper roadmap to engage prospects and generate leads makes it impossible to understand what turns these prospects into actual paying customers. For most sales teams, the biggest hurdle in implementing a sales funnel is data management.
Lead Gen Forms is among the most popular advertising products on LinkedIn. By integrating it with your LinkedIn campaigns, you can......
Today, practically all companies are struggling with sales productivity. The problem has aggravated by the rising pressure to meet or exceed growing revenue targets. Organizations are growing their sales teams and pursuing more aggressive sales goals.......
The traditional sales funnel is a stage-based approach to convert prospects into customers. Implementing a sales funnel can help sales leaders understand their sales cycle better. it also helps sales leaders make quick and better decisions on how to go
Effective marketing database empowers your organization. Most B2B marketers rely on customer data from third party suppliers. But how do you choose among the myriad data providers out there?
In a data-driven world, insights of the technology used by your prospects can give you a great competitive advantage. If, for example, you offer a B2B software, it is essentially an awesome head start for you to know which other
Just a few months ago, we were booking flights, hotels, and meetings with our customers and prospects. Most people had held their appointments, sales kickoff meetings, and marketing teams were busy executing their campaigns and planning for events and conferences.
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