5 Things to Consider While Evaluating Any B2B Data Provider Sales reps spend too much time finding the contact details of decision-makers. To make matters worse, inaccurate data wastes 27.3% of sales reps’ time. Building an accurate B2B contact list
Reports suggest that 97% of sales calls go unanswered or straight to voicemail. While we could work on leaving an effective voice message that guarantees a callback, stats show that only 11% of those will get returned. And that’s not
Account-based marketing is not a new concept, but it has recently seen a resurgence due to evolving technology and a changing technology and marketing landscape. The implementation of an ABM strategy can help boost marketing ROI, generate more qualified leads,
If you target everyone, you target no one. When B2C businesses start their personalization journey, they break down their customers and leads up into segments based on unique demographics. This makes it much easier to create relevant content and personalized
What is Data Enrichment? How Does CRM Data Enrichment Help Marketers? Business decisions are increasingly driven by data and dirty data is expensive. Organizations invest a lot of time into CRM implementation and management. All these efforts can be rendered
Maximizing B2B data opportunities during tough times The start of 2020 was expected to mark the beginning of a new era, just like when the world entered the new millennium. However, the outbreak of the novel coronavirus or COVID-19 has
Hoping to take your business global? Most companies are and many fail because they do not have the right data strategy in place. Their databases and marketing lists are filled with domestic leads. The American market is huge and full
Gone are the days when SDRs used to cold call their prospects and wait for their reply. As the old adage goes, “Time is money”, and businesses have to conserve both. Reports suggest an average sales rep can make about
Having human-verified and accurate direct dials is a lot like being given direct access to your best-fit prospect. You don’t have to wait for them to open your email, or wonder if your prospect has opened your mail at all.
If traveling to industry, events was a major part of your lead generation strategy, we’re sure the last couple of weeks have been rough for you. Travel bans, event cancellations and a general sense of uncertainty means we are faced
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